Visitor profiling at the Museum of Human Evolution of Burgos (Spain)

CHAPARRO, MARÍA GABRIELA; DEGELE, PAMELA; CONFORTI, MARÍA EUGENIA; DIEZ FERNANDEZ LOMANA, JUAN CARLOS

Journal of Science Communication

Scuola Internazionale Superiore di Studi Avanzati Sissa

Lugar: Trieste; Año: 2018 vol. 17 p. 1 - 21

1824-2049

This paper presents the first study ever conducted on the profile of visitorsto the Museum of Human Evolution of Burgos (Spain), which exhibits thefinds of the Atapuerca archaeo-paleontological sites. The research wasguided by the principles of public communication of science and themethodology of the studies on museum visitors. The analysis reveals apositive perception; the Museum is associated with the sites and they arevalued as cultural heritage. Complaints are very limited but useful toproduce a set of recommendations to further improve the exhibition. Inaddition, the findings are placed in the context of similar research carriedout at other museums in Spain.