An Update of the Worlds of Wine: The New World and Emerging Countries Influence

GUSTAVO FERRO; EMILIANO VILLANUEVA

Viena

Congreso; American Association of Wine Economists (AAWE), 13rd Annual Conference; 2019

American Asociation of Wine Economists

This research differentiates the production, consumption, and export development path of all ?worlds of wine? in the last half century. It presents an export analysis of the traditional Old World and New World, offering also a new characterization of the ?worlds of wine?, splitting the New World into the Anglo-Saxon New World, the Latin New World, and the Newest New World. Furthermore, the research pays special attention to the paths of export expansion of Developed and Emerging wine producers. The article develops a descriptive statistical characterization of each ?worlds of wine?s? industry and market and performs an historical analysis of the export insertion of these ?worlds of wine? in the global wine trade. The findings provide lessons for both academics and practitioners of the experiences in the world?s trade of wine, while grouping the ?worlds of wine? into this new and updated classification.